Many different tests, mock up creation and press attendance for the Spanish brand Suchard from Mondelez.
My role: Print production advice, working with repro houses and printers. Print tests and fine tuning in collaboration with lithographers, printers, client and creative team of Design Bridge. Attending on press many times in different places in Europe to ensure the most optimal execution in production.
Unique features/challenges: Making the most use of the given finishes in as well paper/carton as on flexible materials. Really making sure the product is really well printed and tasty and colors are vivid and bright and on brand.